Your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies

Your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies

• AdWords policies can help web user distinguish between ads and search results
• AdWords policies can help ensure ads are useful, varied, relevant, and safe for web users
• AdWords policies can keep disapproved ads and websites out of organic search results
• AdWords policies can help keep ad costs low and affordable for advertisers

Correct answer is: AdWords policies can help ensure ads are useful, varied, relevant, and safe for web users

Explanation: All AdWords ads go through an approval process to ensure the ads are safe and appropriate for users.
Every time you create a new ad or make changes to an existing ad, it will automatically be submitted for review to ensure that it follows Google’s advertising policies.
Read more here: https://support.google.com/adwords/answer/6316?hl=en