In an Google Ads account managed by multiple users, one user noticed a surprising jump in impressions. Where should this user look for details on what might have created the impression increase?

In an Google Ads account managed by multiple users, one user noticed a surprising jump in impressions. Where should this user look for details on what might have created the impression increase?

• Billing Summary
• Change History
• Keyword Tool
• Campaign Settings

Correct Answer is: Change History

Explanation: The My Change History tool shows each change within a timeline, mapped to your account data (like impressions, clicks, conversions, clickthrough rate, and cost). Compare your changes with the timeline of performance data to help know which changes may have contributed to changes in your performance.

You can read more here: https://support.google.com/partners/answer/19888?hl=en

NEXT QUESTION: What information does the Conversion Optimizer need in order to find the optimal cost-per-click (CPC) bid for an ad each time the ad is eligible to appear?