One reason for using Conversion Optimizer is to:

One reason for using Conversion Optimizer is to:


  • Avoid unprofitable clicks.
  • Generate more clicks than manual bidding would generate
  • Dynamically manage ad position
  • Maximize ad exposure

Correct Answer is: Avoid unprofitable clicks.

Explanation: Conversion Optimizer works best for advertisers whose goals are mostly conversion and direct-response oriented.

You can read more here: https://support.google.com/partners/answer/2769753?hl=en

NEXT QUESTION: Which best describes the relationship between maximum cost-per-click (CPC) bids and Ad Rank?

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