To improve the performance of an ad group on the Search Network, advertisers should create ad groups containing:

To improve the performance of an ad group on the Search Network, advertisers should create ad groups containing:

• Keywords that are also included in the ad text.
• Destination URLs set at the ad group level.
• At least 50 keywords.
• Managed placements and keywords.

The correct answer is: Keywords that are also included in the ad text.

Explanation: Use ad groups to organize your ads by a common theme, such as the types of products or services you want to advertise.

You can read more here: https://support.google.com/Google Ads/answer/2375404

NEXT QUESTION: You are CEO of a small e-commerce shop and your team is debating Google Ads performance metrics to maximize profit. Budget is unlimited as long as ROI is positive. Whose recommendations most effectively position you for maximum profit?