Posts

Showing posts from May, 2018
Show All
Image

When reviewing the Search terms report for one of your client’s campaigns, you notice several terms that aren’t relevant to what they’re advertising. How can you use this information when refining the campaign’s keywords?

Post a Comment
Image

In order to appeal to customers on mobile devices, it’s important to:

Post a Comment
Image

Your client gets more conversions from ads that appear to people in Tokyo. What actions should you take to try and increase the number of conversions for this client?

Post a Comment
Image

Your ad can show on the Google Search Network when someone searches for terms that are similar to your:

Post a Comment
Image

Your client noticed last month that his ad often showed up beside another advertiser’s ad for the same search terms. How can you help?

Post a Comment
Image

Your new client’s AdWords account has one campaign with one ad group that contains a list of hundreds of keywords.

Post a Comment
Image

Your client wants to increase the number of people visiting his website. When analyzing the data for Search campaign, which metric do you most want to improve?

Post a Comment
Image

Advertising on TV, print, and radio typically requires a predetermined budget. What key differences enable some online advertising campaigns

Post a Comment
Image

When setting up a campaign, you can use Display Planner to get an idea of the budget and bids you should set based on your:

Post a Comment
Image

A client that owns a fine-dining restaurant in London wants to get more phone calls from people researching places to eat on their mobile phones.

Post a Comment
Image

Donna sells t-shirts featuring vintage album covers. She wants people searching for unusual t-shirts to find her website

Post a Comment
Image

You can use Display Planner to

Post a Comment
Image

You signed 3 new clients, each with an existing AdWords account. What’s the best way to manage these accounts

Post a Comment
Image

Which is the best bidding option for an advertiser who wants to drive more clicks from mobile devices

Post a Comment
Image

Belinda’s boutique just started carrying 3 new designer labels. She wants to show an image ad announcing the new collections to people

Post a Comment
Image

Your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies

Post a Comment
Image

When setting up a Search Network campaign for a client, you want to maximize the number of clicks her ads can get.

Post a Comment
Image

When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords

Post a Comment
Image

You would choose to advertise on the Google Search Network if you wanted to:

Post a Comment